It's only fitting that at this time of year between the seasons and the holidays, that we embrace change. That I embrace change.
When I started this journey nine years ago, before my affiliation with The Association of Bridal Consultants, before I could dream of a studio, or clients which would become friends and colleauges who would become family...I always wanted to have the type of business which reflected the authentic me.
With anything, when there's evolution, there's fear. A year ago I recognized that the fear had taken me to a level outside of my comfort zone. I was no longer celebrating the type of boutique firm that we are, I was trying to keep up with the perception of who I needed to be.
It made me miserable...and I had alot of company.
Two weeks ago that all changed.
Two weeks ago I jumped on an A-1 motorcoach, for what I believe would be an typical networking event...and my life changed. As I sat surrounded by 25 of my peers, laughing, sharing an embracing each other, I was reminded of why I joined in this industry and what I wanted my contribution to be. In that moment, I was so grateful for my affiliation with The Association of Bridal Consultants, being on the Board of Wish Upon a Wedding Philadelphia, for meeting twitter peeps and facebook friends. In that moment, I remembered that I am apart of a phenominal industry filled with phenominal people...
And it's OK to be comfortable in your own "business skin".
With that I made some drastic decisions. I contacted a ridiculously cool marketing firm and developed a team that will help with the re-brand of POSH, I terminated the lease of our existing studio for one which is more intimate (same great location)and hired a glam squad for a new photoshoot (woot woot).
Most importantly, I decided that I was going to celebrate that we are a true boutique studio and not in pursuit of taking over the event world in numbers. We are going back to our original strategy of accepting no more than 15 weddings a year because we love having that time getting to know our clients and their families, trading in boring handshakes for lots of hugs, and as of today I am officially re-implementing my "jeans rule!" dresscode.
I've been so blessed over the years with a great network of industry friends (way too many to name) and the best staff a girl could ask for, I just want to say thank you all for reminding me of what this business is all about.
We have so much to share from events and happenings over the last year, just please be patient because between the re-brand, the move and business as usual, it make take a while. And for those of you who thought this was a baby announcement, sorry, maybe next time....
xoxoxo
Showing posts with label Association of Bridal Consultants. Show all posts
Showing posts with label Association of Bridal Consultants. Show all posts
Friday
Speaking to the Southern NJ ABC Local Networking Group April 26, 2011
I'm so honored to be asked to speak at the Southern NJ Association of Bridal Consultants Local Networking Group meeting later this month.
The Association of Bridal Consultants is actually where my career first started. While attending wedding planning courses at Temple University Ft Washington Campuses, (Can we say career student?!), I first learned of the Association and attended my first local conference. During the conference, I met a Wedding Planner from Northern NJ who so graciously allowed me to shadow her at her events, and the rest well...is history.
I've been extremely honored to speak at conferences before, but this particular group is very near and dear to me. Every new client that we receive, every colleague along the way, every vendor referral, I'm thankful for all of it and acknowledge that we are only as strong as our support system. Many great relationships were formed out of networking through this organization.
I'm looking forward to sharing my experiences with a group of my peers, giving insight to the "POSH" experience and learning along the way.
In the area? Be sure to attend this event for Planners Only!!!! Contact Pat Ambrosius at thepragmaticplanner@comcast.net for registration information and be sure to drop me a line and let me know you'll be there.
The Association of Bridal Consultants is actually where my career first started. While attending wedding planning courses at Temple University Ft Washington Campuses, (Can we say career student?!), I first learned of the Association and attended my first local conference. During the conference, I met a Wedding Planner from Northern NJ who so graciously allowed me to shadow her at her events, and the rest well...is history.
I've been extremely honored to speak at conferences before, but this particular group is very near and dear to me. Every new client that we receive, every colleague along the way, every vendor referral, I'm thankful for all of it and acknowledge that we are only as strong as our support system. Many great relationships were formed out of networking through this organization.
I'm looking forward to sharing my experiences with a group of my peers, giving insight to the "POSH" experience and learning along the way.
In the area? Be sure to attend this event for Planners Only!!!! Contact Pat Ambrosius at thepragmaticplanner@comcast.net for registration information and be sure to drop me a line and let me know you'll be there.
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